BOYERTOWN – Fred Beans Ford of Boyertown has received the President’s Award from Ford Motor Company. It is the 17th time that the dealership has been named as the recipient of the award.
The President’s Award was launched in 1998. Dealers are authorized through customer survey responses regarding their sales and service satisfaction. For the 2020 President’s Award program, Boyertown’s Fred Beans Ford took first place in the Eastern Market to ensure service customer satisfaction.
“Receiving the President’s Award 2020 is particularly indicative of our company-wide commitment to customer service as the pandemic prompted us last year to find new ways to interact with customers,” said Fred Beans, founder of the Fred Beans Automotive Group said in a press release. “We quickly and thoughtfully developed new processes that put customer safety and convenience first, from adapting new cleaning and disinfecting procedures to changing sales processes to avoid contact to the introduction of the Fred Beans digital retail platform ExpressWay. “Beans added that customer feedback has been” largely positive “.
Fred Beans Ford from Boyertown is one of only 10% of Ford dealerships nationwide to receive the President’s Award 2020. Only five out of 111 Ford dealerships in the Philadelphia area and 21 out of 494 in the East Market have received the President’s Award 17 times. And of the 17 awards from Fred Bean’s Ford of Boyertown, eight have been presented in recent years.
“The pursuit of excellence is not for the faint of heart – it takes passion, tenacity, and of course, hard work. This prestigious President’s Award recognizes the best performing Ford and Lincoln dealers who share these philosophies and achieve the highest levels of customer satisfaction in both sales and service in the automotive retail sector, ”said Richard Terrel, Sales Operations Manager, Greater Philadelphia Ford Motor Co. said in the press release.
According to Dennis Malloy, General Manager / Partner of Fred Beans Ford of Boyertown, the award belongs to all 108 team members of Fred Beans Ford of Boyertown.
“Each of us, regardless of our role, works to provide exceptional service to our customers and uphold this commitment to putting customers first year after year,” he said in the press release.
Fred Beans operates seven Ford dealerships, including the Boyertown location. In early October, the company acquired the former Sloan Ford on 415 Lincoln Highway in West Whiteland – the company’s seventh Ford dealership, which now operates as Fred Beans Ford from Exton. Beans said at the time that the new location “adds to our presence in Chester County.”
Please visit https://www.fredbeans.com/ for more information.