The Explorer helped Ford achieve its fourth consecutive growth in China
For the fourth year in a row, Ford Motor Company in China posted year-over-year growth. Sales rose by 73.3 percent in the first quarter of 2021. Ford sold 153,822 vehicles in China between its major brands and joint ventures. Each Ford division saw growth from Q1 2020, with Ford brand vehicles increasing 44.7 percent overall and Lincoln Motor Company vehicles increasing 216 percent.
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“Ford remains committed to providing Chinese consumers with the right mix of world-class, locally-produced Ford and Lincoln vehicles,” said Anning Chen, President and CEO of Ford China. “We intend to fully build on these four consecutive quarters of revenue growth to meet growing Chinese consumer demand with our Best of Ford, Best of China strategy.”
Ford sales in China totaled 76,600 vehicles between the National Distribution Services division and the Ford Lio-Ho division in the first quarter of 2021. In total, more than 34,000 Ford-badged SUVs were sold in the first quarter of the year, lifted from the popular Explorer, Escape and Edge. Ford’s SUV portfolio grew 103.4 percent from sales in the first three months of 2020.
Lincoln continues its incredible sales momentum in the first quarter
Sales of the Lincoln Corsair have increased tenfold compared to the first quarter of 2020
Lincoln had a huge first quarter with sales of more than 19,300 vehicles. Of these, 17,300 SUVs are eliminated, which corresponds to a quarterly increase of 323.5 percent compared to the previous year. The pioneers for the luxury brand were the award-winning Aviator Corsair and the Chinese SUV of the year 2021, both of which are manufactured locally. Corsair’s revenue was 11,500 in the first quarter of 2021, 11 times more than its 2020 revenue.
The new Lincoln Nautilus was launched in the first quarter and has already sold 1,700 units. Lincoln says it has received orders for more than 4,000 Nautilus crossovers to date.
JMC sales also rose to nearly 76,500 in the first quarter, up 77.1 percent from Q1 2020. With around 12,000 delivery vans delivered, the Ford Transit made up a significant proportion of this, an increase of 73.8 percent over the previous year.
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Kyle S. Johnson lives in Cincinnati, a city known by many as “Cincinnati in Southwest Ohio”. He likes professional wrestling, Halloween and other things. He’s been writing for a while and plans to continue writing in the future. More articles from Kyle.